Martin Green, Sales Director – IT Channel & Critical Power, UK & Ireland for Eaton, responds:
- Let’s start with a quick snapshot – tell us how the year has been going so far for Eaton?
It’s been an exciting year for Eaton, supporting with a range of opportunities within public sector and data centres. We are proud to continue our Trade In campaign with commitment to building a more sustainable society for today and generations to come.
2. What are some of the latest developments at Eaton that partners and the wider industry should know about?
We are helping to solve the world’s most urgent power management challenges with our latest innovations, including the Eaton G4 Rack PDU with its revolutionary single C39 outlet that combines both C13 10A and C19 16A specifications.
3. If you could give one key piece of advice to MSPs today that would make a measurable difference to their business, what would it be?
Protect your customers’ IT infrastructure with an Eaton backup power solution. Eaton’s high-quality products and first-class service are aligned with the goals and objectives of all MSPs.
4. You’re one of our proud sponsors at this year’s Stockies Awards – what makes these awards such a standout event for the industry?
The Stockies awards are unique with their data driven approach to highlighting the success in the channel. We are looking forward to celebrating with our partners this year.
5. You’re sponsoring the Distributor Platform of the Year award. What are the biggest trends you’re seeing in this space right now, and what would you expect to see from a winner?
Sponsoring the Distributor Platform of the Year award is a privilege for Eaton. With the increase in digitalisation, it is key for the distributor to embrace the opportunities surrounding their presence, offering customer-centric communication and updates to support the buying behaviour.
We have seen a positive trend in distributors enhancing their platforms and look forward to learning more on the best practice across the industry.
6. If you could recommend a winner, who would it be?
The nominations are strong for Distributor Platform of the Year with all to play for. We can’t choose a winner but send the nominees our warmest congratulations for their nomination and the best of luck for the ceremony.
