1 Tell us about EET and how the year has been going so far.
It’s flown by with a strong Q1, tougher Q2 but good rebound in Q3. We have also moved our warehouse and offices! Delivery is key and that’s why we are delighted to have increased our stock holding in the UK to provide improved service levels. Combined with our bright new office to showcase our comprehensive offering, host training events and to enjoy a few games of pool!
2 What are some of the latest developments that EET have experienced?
We are proud to have reached the milestone of 1,800,000 planted trees and 26,000 tons of CO2 avoidance! Through our partnership with Ecologi, we are planting 1 tree for every 5 shipments and have also been helping partners be more conscience of their environmental footprint. Innovative products and brands such as INFINTE from eStuff have also been introduced on several projects to meet ESG requirements.
3 What piece of advice would you give to MSPs today?
As Cloud and AI continue to take a lot of focus and attention, Hardware sourcing and deployments need to be more efficient with margins under pressure. EET do more than just ship boxes and assist many partners with configuration, setup and bundling to create solutions before they are deployed. We also have great marketing tools and product guides/configurators to assist with generating more opportunities.
4 What makes the Stockies Awards a standout event?
The Stockies feel very personal through recognising a wide range of categories, partners and individuals across the channel. This inclusive format keeps many engaged, with good coverage of the nominations and shortlists and the evening award celebrations are great fun!
5 You’re sponsoring Reseller of the Year – Turnover from £20m to £150m. What trends are you seeing that you could offer to those that fall within this bracket?
We really believe these organisations are a driving force in the market. Connectivity and Networking has been a great growth area, with brands like Ubiquiti, Cambium, Lanview and MicroConnect growing significantly in the last year.
6 If you could recommend a winner, who would it be?
They are all winners for getting this far in a competitive category and market. Well done and best of luck to all!
